Celebs to Appear at Bike Expo NY

The show associated with the TD Five Boro Bike Tour has invited several well known faces to its third and final expo day.

The transportation commissioner who has been helping ease the way to a more bikeable New York, Janet Sadik Khan, will appear in the second of two fashion shows at 3 pm which will feature some of the exhibitors’ apparel, according to the president of Bike New York Ken Podziba.

“We thought we would have a little fun with this,” said Podziba who was delighted that Sadik-Khan accepted the challenge to appear. She is known to ride around the city in business clothing, so the spectacle should be a natural for her. She is also the darling of many New York cyclists who have praised her efforts to create safer bicycle lanes, and to initiate the bike share program coming this July.

Organized by Mia Kohut of Momentum Magazine, the show will have mostly bicycle lifestyle clothing–read cool Lower East Side and Williamsburg, Brooklyn “fixie” style fashion in the show held at 11 am and 3 pm today. Hotvelociti, our sister company will also be appearing in the show, but no word on whether Ms. Khan will be wearing a Hotvelociti cycling dress.

Other celebrities making an appearance at the ride on Sunday which will see 32,000 people cycling across five boros among them soccer and reality television star Ethan Zohn, who signed up to participate in the Bike Tour this year, as first reported by Crain’s.

Zohn has been battling with cancer, and he will be represented by fellow Survivor and Amazing Race cast mates. Reality star friends, including Parvati Shallow, Ozzy Lusth, Eliza Orlins and Mikey Bortone, all of Survivor, and Erika Shay, Dennis Frentsos and Mark Yturralde of Amazing Race, will be riding the tour on Sunday, according to a spokeswoman for Bike New York.

Even a Prince will be there giving a bicycle demo for children, Prince Pieter-Christiaan van Oranje-Nassau of the Netherlands. He will also be riding in the Tour on Sunday, where he is raising funds for his Laureus Sport for Good Foundation, which promotes social change through sports.

Since the Expo opened its doors on Thursday, the halls of the Basketball City have been packed with cyclists who are picking up their packets, but also with many others who either did not make it into the ride or are just curious to see what the show has to offer.

Many who attended the New Amsterdam Bike Show a week earlier have compared the BENY favorably, adding that it has more vendors, and better attendance.

The show is located along the FDR drive, just south of the Manhattan Bridge, and ironically, is much easier to reach by bicycle than any other means of transportation. Free valet parking for bikes only is sponsored by Transportation Alternatives.

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